WE'RE LIVE

Welcome to Pretty Cruel

For the loud ones, the weird ones, the gift givers and the bad influences.

Laser cut in Queensland and built for main character energy.

Pretty Cruel started with a laser, a stupid amount of creativity and zero interest in making generic home decor. Everything is designed, cut and packed by us in Queensland. We make pieces that start conversations, and occasionally arguments.

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Launch Sale! Use the code to get 10% OFF wall art!
COPY CODE : PRETTY10

QUALITY SUPPLIES

We use only the best.

IN-HOUSE DESIGNER

Designed by us, for you.

FOR THE BOLD

Show your personality.

NO BORING SHIT

Built to stand out from the crowd

QUALITY SUPPLIES

We use only the best.

IN-HOUSE DESIGNER

Designed by us, for you.

FOR THE BOLD

Show your personality.

NO BORING SHIT

Built to stand out from the crowd

Meet the Owners

We're Candee and Will.

A graphic designer met a truck driver and a couple years later we thought "fuck it, why not".

Pretty Cruel was built because we were tired of boring décor, generic gifts and the same stuff everyone else has. So we started making our own.

From tattoo-inspired wall art and custom signage to personalised gifts and weird little ideas that somehow become best sellers.

If it's got the Pretty Cruel name on it, chances are it started with a random conversation, a sketch, and one of us saying, "That'd look sick."

And honestly, that's still how most of it happens.

Reviews

We love that you love Pretty Cruel as much as we do

You guys rock! The products are 10/10. Exceptional. Hoodie fits perfectly. Ps:Thanks for our surprise 🩷
Sammy
Yessssssss im obsessed!!! Thankyou so frikin much 🖤 This makes my little cold heart happy!
Kez
Love it so much, thank you!! Now to think of what to buy next...
Liz

Follow us @PrettyCruelofficial

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Got an idea? Request a custom order

Email candice@prettycruel.com.au to request a custom order.